INTRODUCTION TO TRADEMARK LAW: HOW TO CREATE, REGISTER AND ENFORCE TRADEMARK RIGHTS
In-Person Live Seminar
ITEM #:  1035162101   |   EVENT CODE:  341407    |   CREDIT STATUS:  APPROVED
MEMBER PRICE
$155.00
STANDARD PRICE
$175.00
MSBA MEMBER, NEW LAWYER, AND OTHER DISCOUNTS, IF APPLICABLE, WILL BE APPLIED DURING CHECKOUT.

IN-PERSON PASSHOLDERS:
You may use your Pass to register for the live webcast at no charge.

Thursday, February 25, 2021

9:00 AM - 12:35 PM   |   Check-In:  8:30 AM

LIVE ONLINE ONLY – NO IN-PERSON ATTENDANCE
In-Person Passholders – You may use your Pass to register for the live webcast at no charge.

Introduction to Trademark Law: How to Create, Register and Enforce Trademark Rights

Trademarks are one of the most important assets a company owns, and unlike other forms of intellectual property, trademarks and service marks can last forever. This course is designed to explore the basics of federal and state trademark law, and will provide a roadmap through the process of advising clients on choosing a trademark, properly identifying the type of protection available, preparing and filing the trademark application, if appropriate, and completing the registration. In addition, this course will explore how to enforce, transfer and assigned trademark rights.

Bonus Summary Guide: All attendees will receive an electronic copy of Minnesota CLE’s Summary GuideTM to Trademark Law to download and/or print. This helpful and concise at-a-glance reference tool includes formatted charts, diagrams and checklists to have at the ready to clarify legal issues quickly and visually.


See also:

Advanced Trademark Law: New Developments, M & A Due Diligence and Overcoming USPTO Refusals


Webcast also included in the following webcast package(s):

Basic to Advanced Trademark Law: Strategies for Protecting a Company’s Most Important Asset

8:30 – 9:00 a.m.
JOIN ONLINE


9:00 – 9:45 a.m.
Trademark Law 101
Trademark rights can be confusing to the new and inexperienced, and sometimes even experienced counsel could do a better job of communicating the fundamentals to business leaders or non-IP counsel. The goal for this session is to provide you with tools to better understand and communicate the basics of trademark rights. As a foundation for later sessions in the day, we’ll explore how trademark rights arise, trademark ownership and transfer, differences between U.S. and foreign/international rights, and best practices for building and maintaining a trademark portfolio.
– Draeke H. Weseman


9:45 – 9:50 a.m.
BREAK


9:50 – 10:35 a.m.
How to Clear and Register Trademarks
Learn the importance of searching and clearing trademarks so that you select a mark that does not infringe on another’s trademark rights. Understand how to federally register trademarks and why it is important to do so. A sample trademark clearance opinion, a real trademark office action refusal and a successful response, along with a checklist for preparing a trademark application will be provided.
– Patrick J. Gallagher & Stephanie Gamache Tungseth


10:35 – 10:45 a.m.
BREAK


10:45 – 11:30 a.m.
How to Creatively Enforce Trademark Rights
Now that you know how to create trademark rights and register them, what’s next? Enforcement! Learn how to enforce your trademark rights in a variety of ways (from online takedowns to district court litigation), and why enforcement is so important. Bring your questions and war stories for this interactive discussion! A sample demand letter, Notice of Opposition, and Federal District Court Complaint will be provided.
– Molly R. Littman


11:30 – 11:35 a.m.
BREAK


11:35 a.m. – 12:35 p.m.
In-House Counsel Perspectives on Trademark Assets
We have discussed the basics of trademark law in the previous sessions. Now join our distinguished in-house counsel panel as they discuss their role in managing and protecting their company’s valuable trademark assets, including trademark clearance, prosecution, and enforcement.
– Wesley D. Anderson, Alexandria M. Christian & Antonio (Tony) Vann
– Tucker A. Chambers (moderator)

$155 MSBA members / $155 paralegals / $175 standard rate

Other discounts that may apply:

Scholarships available!
Need-based scholarships are available for in-person and online seminars. For further information or to obtain a scholarship application, contact us at 800-759-8840 or customerservice@minncle.org.

Minnesota CLE is applying to the Minnesota State Board of CLE for 3.25 standard CLE credits. The maximum number of total credits attendees may claim for this program is 3.25 credits.

MEMBER PRICE
$155.00
STANDARD PRICE
$175.00
MSBA MEMBER, NEW LAWYER, AND OTHER DISCOUNTS, IF APPLICABLE, WILL BE APPLIED DURING CHECKOUT.

IN-PERSON PASSHOLDERS:
You may use your Pass to register for the live webcast at no charge.

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